Thereare□everalre□sonswhyindividualsmayengagei□□on-sincere□e□avior□Onecommonc□useisth□desi□etoavo□dconflictornegativereperc□□sions□Forin□□ance,apersonmightfei□nagreeme□twithacollea□ue'□opin□□ntomaintainharmo□yi□t□eworkplace□Anothe□reas□nco□ldbet□epurs□itofperson□lg□in,suchasp□etendingto□up□ortacausetog□i□socialap□rovalorp□ofessiona□ad□ancem□nt.A□□□ti□n□lly□so□ietalp□ess□r□sa□d□ulturalnorm□canals□playarol□□nencourag□ngnon-since□ebehav□o□,□s□ndivi□ua□sma□feelcompel□edtocon□ormt□ce□tainex□ectations□rs□a□da□ds. Th□rear□several□e□sonswhyi□dividuals□ayengageinnon-□in□erebeha□ior.Onecommon□auseisthedes□r□toavoidconflictorne□ative□epe□cuss□ons.Forinstanc□,apersonmight□e□gn□g□□ementwitha□o□leag□e'sopiniont□main□ainhar□onyin□□ework□lace.Anotherreasoncouldbethepursuitofp□rsonalg□in,□u□haspretendingtosupportacauseto□□insocialapprova□orp□of□ssio□aladvancement.□dditional□y,□ociet□l□□□s□uresandcultur□lnorms□anals□pl□ya□oleinencouragin□non□□incerebehavior,asi□dividu□l□ma□□□elcompel□edtoconformtocertai□□□pec□a□i□nso□sta□dards. Ther□a□esevera□□easonswhyi□divid□alsmay□ngag□i□□on□s□ncerebehavior.□□ecomm□ncausei□thedesi□e□oavoidconflictorn□ga□□vere□□rcus□□on□.Forinst□nce,□□erson□ig□tfei□na□reementwithacollea□ue'sopiniontomaintainh□□m□n□inth□□o□kplace.Anothe□reasonc□ul□beth□pursu□tofper□onalgain,suchasprete□dingtosupp□r□acau□etogainsoci□lapprov□lorpr□fessionaladv□□cement.□d□itionally,societal□□essur□sand□ulturalnormsc□□alsoplayaroleinencour□gi□gnon-□incerebeh□vior,a□individualsma□f□elco□pelledtoc□nf□r□to□□rtainexpe□tati□□s□r□tan□ards. Therea□eseveralreasonswhyindividuals□ayengagei□non-sincer□beh□vior□On□commo□ca□s□isth□des□retoa□oi□conflictornegative□e□ercussions.Fo□instance,□□e□sonmightfeignagreementwithacolleagu□'sopinion□oma□n□a□n□armonyinthewo□kplace□Anot□er□e□□□ncoul□bethepursuitofpersonalgain,s□chasp□et□ndingtosu□portac□usetogai□socialapprovalorprofessiona□□dvancemen□□A□d□tio□all□,□□cie□a□pres□ur□□a□dcu□turalnormscanalsoplaya□ole□□en□ouragingn□n-since□ebehavior,asindividua□smayfeelcom□elledtoc□nformtocertainexpect□t□o□sorst□n□□rds□□> T□□re□reseve□a□r□asonswhyindiv□dua□smayenga□ei□non-s□nc□rebeha□ior.Onecommonca□□□isthedesi□etoa□oidconflic□ornegati□□re□□rcussions□For□nstance,a□erso□mig□t□eig□agreementwithac□lleague'sopiniont□m□int□inharmonyinthew□rkplac□.Anotherreason□o□ld□□thepursuitofpe□so□alga□n,suchaspretendingto□upportacau□eto□□□nsoci□lap□rov□lorprofessi□nalad□ancement.Additionall□,s□cietalpr□ssuresan□culturalnormscanalsopla□□roleinenco□ra□ing□on-□ince□ebehavi□□,a□□ndividualsma□feelco□pe□l□dtoc□□form□o□e□□a□n□x□ectationsorsta□dards.