Thereare□eve□alrea□ons□□yind□v□dualsmay□ngageinno□-since□ebehavi□r.On□c□mmon□auseis□hedesi□etoa□oidconflictorn□gativ□r□percussio□s.Forinstance,aperso□mightfeign□□r□ement□ithac□llea□□e's□pinion□□mainta□nharmony□ntheworkplace.Ano□her□easoncouldbethepursuit□fp□rsonalgain,suc□aspretendingto□□pportacausetogainsocialappr□valorp□□fe□si□naladvan□emen□.Additi□nall□□societa□pr□□suresa□dcult□ralnormscanals□□layar□le□□en□oura□ing□on□□incerebe□avior,asindivi□ua□s□□yfe□lc□m□e□l□dtoc□nfor□t□ce□□a□□□xpe□tationsor□tan□a□d□□ □□erearesever□lr□asonswhyindivid□alsmayengageinnon-sincer□behavio□.On□c□mm□ncaus□ist□edesiretoavoidconf□ict□rnegative□ep□rcu□sion□.Forinstance,apersonmightfeignagree□□ntwit□acol□eague's□piniontomai□tainharmonyinthewor□p□ace.Ano□herre□□oncou□□be□hep□rsuitofperso□□lg□□n,suchas□retendingto□upportacauseto□ainso□ialap□rov□lo□pr□fessi□n□lad□ancement.Ad□itionally,societ□l□res□ure□□n□cult□raln□rmscanalsopl□yarole□n□ncour□gin□non-sincerebe□avi□r,asindividual□mayf□elcom□elle□□oconfor□□ocerta□nexpectationsorstandards.<□p> Ther□areseveralreasonswhyindividual□mayen□ag□i□non-□incerebehavi□r.Onecommonc□u□eis□hedesiretoavoi□conflictorn□gativereperc□□sion□.□□ri□st□nce□apersonmightfeig□agreeme□tw□thacolleague'sop□n□o□tomai□tain□a□monyinthew□□kp□a□e.A□ot□e□re□so□couldbethe□ursuitofperso□a□□ain,suchaspreten□ingto□upportacauseto□ainsocial□ppro□alorpro□□ssionalad□ancement.Additi□nall□□so□ietalpressuresandcultural□□r□s□analsoplaya□ole□nenco□ragingn□□-s□n□□r□beh□vior,as□ndividualsm□yfeelcompelledtoconf□rm□ocer□ainexpectationsorstandar□□.□□p> Therearesev□ralr□as□nsw□□indivi□ualsm□yen□ageinnon-sin□ere□ehav□or.O□□commonca□seisthed□siretoavo□dco□f□ictornegativer□□ercu□sions.Forinstance,□□ers□nmigh□□eignagre□mentwitha□olleague'□opi□iontomainta□nha□mony□n□hewo□kplace□□□otherreasoncoul□be□hepursuitofpersonalg□in,s□chaspr□tendi□gtosuppor□acausetogainsocialapprovalorprofession□l□dvan□e□ent.Addition□lly□s□cietal□re□suresandcu□tura□normscanalso□laya□ol□□n□ncoura□□ngnon-sincerebehavior,asindividualsmayf□elcompe□le□toconformtoc□r□□□nexpectationsorstandards. Ther□ares□v□ralre□sonswhyi□divid□alsm□yengageinnon□sincerebe□avior□O□ecommonca□se□sthe□e□ire□oa□o□dconf□icto□nega□□ve□epercussions.Forins□a□ce,aperso□migh□feignagreemen□wit□□□olleague'sopiniontom□□nta□nh□rm□nyinthe□or□place.Anotherreasoncouldbethepurs□itof□□rsonalga□n,suchaspr□tendingtosuppo□□a□ausetogai□soc□alap□rovalorprofessionaladvan□emen□.Ad□itionally,so□i□t□lpre□sure□a□dculturalnormscana□soplay□□olei□encourag□n□non□sin□ere□eha□io□,□sindividuals□ayfeelcompelledtoconfor□toc□□t□inexpecta□□on□orstandards.□>□p>□h□rea□e□ever□lreas□nsw□y□ndivid□alsmayengageinn□□-□in□ere□ehavior.Oneco□moncaus□isthedesir□toavoidc□nflicto□negative□e□ercussions.□orinst□nce,a□ersonm□ghtfeignagreementwithacolleag□e'□op□niontoma□ntainharmo□yintheworkp□a□e.□□ot□err□asoncou□d□ethepur□uitof□ersonalgai□,sucha□pretending□osup□ortacau□□togainsoci□lappr□valor□□□f□ssionala□van□ement.Ad□itionally□societalpressur□sandculturalnormsc□n□lsoplayarol□□nen□ouragingno□-s□nce□e□ehavior,□sin□ividualsm□y□□□□□ompelle□to□onformtocertainexp□ctati□nsorstandards.