The□earese□eralreason□whyi□divid□al□□a□engageinnon-s□ncerebehavior.Onecomm□□causeis□hedesireto□voi□c□nfli□tor□eg□t□verepercu□sions.Fo□□nstan□e,ap□□so□mightfei□na□□eementwi□hacoll□a□ue'□opi□□onto□ai□tainha□□ony□nthe□orkpl□ce.Anoth□rreas□□co□ldbethepursuitofpe□sonalgain,suchasprete□dingtosuppor□□c□usetogain□oc□alapprova□orpr□□□ssio□aladv□ncement.□□diti□na□□□,so□ietalpressuresandcultural□or□s□analsoplayarolein□ncou□agingno□-s□□cerebehavior,as□ndiv□dua□sma□□□elcomp□lledt□con□□rmtocertainexpectationsorstandards. Ther□aresev□r□□□ea□on□w□yin□ivid□als□ayeng□g□□nnon-sinc□r□beha□io□.O□ecom□oncauseis□h□d□siret□avoidconflic□orn□gativ□repercussio□s.□orinst□nc□,apersonmightfe□gn□□reementwithacolleague'□opiniontomaint□□nhar□onyintheworkplace□Another□e□sonco□ldbeth□□u□suito□persona□gain,suchaspretendi□gt□supporta□au□e□□gai□socialapprovalor□rofessio□aladvance□en□.Add□ti□nally,societ□lpress□resa□dcu□t□ral□ormscanalsopla□aro□eine□co□ragingnon-sincerebehavior□a□ind□v□□ualsmayfeelcompel□edto□onformtocert□inexpect□t□onsorstandards. Thereares□□era□reasonswhyin□ividuals□ay□ngagein□on-sinc□□ebeh□vior.Onecom□oncauseisthe□esiret□av□idc□nflictorn□gativerepercus□ions.Forinstance,a□□rs□nmi□htfei□nagreement□i□hacolleague'so□iniontom□intainharmonyintheworkplace.Anot□□rreaso□couldbethepu□sui□ofpersonalg□□□,suchasp□et□nding□o□u□po□tacauseto□ainsocialap□rova□orpro□es□io□a□advan□e□ent□Addit□onally,socie□alpress□re□andcu□tur□ln□rmscanals□□□□ya□olein□n□ouragingn□n-sin□erebehavior,asindividu□lsmayfeel□ompelle□to□onform□ocert□in□xpectati□nsorsta□□ard□. Th□rea□esev□ralr□□□ons□hyindi□idual□mayengageinno□-sincerebehav□or.One□ommoncausei□thedesiretoavoidconfl□ctorn□gative□epercussion□.For□nstance,apersonmi□□tfeign□greementwit□a□ol□eague'sop□nio□t□maint□inh□rmon□□□theworkplace.Anotherre□soncouldbethepur□u□tof□er□onalgain,such□spr□te□d□ngto□up□o□tacau□□togain□□cialapprovalorprofessi□naladvancement□□d□itio□ally□so□ietalpr□ss□resandculturaln□□msc□nalsoplayaroleinen□ouragingnon-sin□erebe□□vior,asind□vidualsm□yf□□lc□□pelled□oco□formt□ce□□ainexpectatio□sor□tandards□ Ther□areseveralreas□nswhy□□dividualsm□yengageinnon□sin□□re□□h□vi□□.Onecommoncauseisthedesir□toavoidconflict□rnega□iverepercussions.□orin□t□nce,apersonm□□htfeignagr□ementwithacolleag□e'sopinionto□aintainharmon□int□ew□r□pla□e.Anothe□□e□□□n□oul□bethep□rsuito□personalgain,s□ch□spretendingtosuppo□tacausetogainsocialap□rova□□rprof□ssio□a□advan□ement.Additionally,□ocietalpressur□sandcultu□□lnor□sc□na□□o□l□□aroleinenco□ragingnon-sincerebehav□or□asi□d□vidualsmay□eel□□mp□lledtoconformto□ertaine□pectationso□stand□rds□□/□>